Understanding the Channel Grid View
When you click a channel in your sidebar, you enter its dedicated grid view—a unique table interface designed specifically for that channel's requirements. It looks similar to your Products view, but it contains only channel-specific attributes and formatting.
What You See in the Channel Grid
The channel grid displays:
- SKU column — Your product's internal identifier
- Product name — From your main catalog
- Channel-specific attributes — Required and optional fields unique to that marketplace
- Status indicators — Empty fields, errors, ready-to-export status
- Attribute prompts — Small icons showing which attributes have AI prompts available
[SCREENSHOT: Wayfair channel grid view with attribute columns]
Channel-Specific Attributes
Every channel has different required attributes. Here are examples:
Wayfair example:
- Extensive attributes including Carton Width, Carton Height, Assembly Required, Care Instructions, Warranty, Material Composition, Color, Size, and many more varying by category.
Amazon example:
- Brand, Bullet Points, Main Image, Enhanced Content, A+ Content sections, Technical Specifications
Google Merchant example:
- Title, Description, Price, Availability, Condition, Image Link, Product Type
These attributes are separate from your main Products view. The channel grid is where you fill marketplace-specific data.
Category-Specific Views
Some channels (particularly Wayfair) have per-category requirements. Different product categories need different attributes.
Example: Wayfair
Wayfair's furniture categories have their own attribute sets:
- Category 305 – Sofas requires attributes like Seating Capacity, Frame Material, Cushion Fill
- Category 306 – Chairs requires different attributes like Seat Height, Back Type, Armrest Style
When you open the Wayfair channel, you see a category selector at the top of the grid.
[SCREENSHOT: Wayfair category selector dropdown showing "305 - Sofas", "306 - Chairs", etc.]
Switching Between Categories
- Click the category dropdown at the top of the channel grid
- Select a different category (e.g., switch from Sofas to Chairs)
- The grid reloads with the attributes for that category
- Only products in that category appear (or you can filter to show all and fill per-category)
This lets you work on category-specific data without confusion.
Navigating the Grid
The channel grid works like your main Products view:
Scrolling horizontally — Use arrow keys or scroll to view more attributes to the right
Filtering — Use the filter bar to show only empty attributes, only complete products, specific SKUs, etc.
Sorting — Click column headers to sort by attribute name, completion status, or other values
Editing inline — Click a cell to edit its value directly, or use the Generate feature to auto-fill multiple attributes at once
[SCREENSHOT: Channel grid with filter and sort controls]
Attribute Status Indicators
As you work in the channel grid, you'll see visual cues:
- Empty cell — The attribute is blank and needs to be filled
- Green checkmark — The attribute is complete and valid
- Red warning — The attribute has an error (format issue, invalid selection, etc.)
- AI prompt icon — A small lightning bolt or magic wand icon indicating an AI prompt is available for this attribute
The Channel URL
Each channel has its own dedicated URL. You can bookmark it for quick access:
merchkit.com/home/[company-name]/channels/wayfairmerchkit.com/home/[company-name]/channels/amazonmerchkit.com/home/[company-name]/channels/google-merchant
This means you can jump directly to a specific channel without going through the sidebar.
How This Differs from Products View
| Feature | Products View | Channel Grid |
|---|---|---|
| Contains | Your master catalog data | Marketplace-specific attributes only |
| Attributes | Core product fields | Channel's required/optional fields |
| Editing | Edit source product data | Edit channel-formatted data |
| Purpose | Source of truth | Channel destination |
| Validation | General product completeness | Marketplace-specific rules |
Ready to Fill Attributes?
Now that you understand the channel grid structure, you're ready to learn how to:
- Fill attributes using Channel Attribute Templates
- Generate content with AI using Generating Channel Content
Or, if you want to customize how attributes are filled, check out Customizing Channel Attribute Prompts.