Build a Google Merchant Center feed around your catalog data and delivery requirements.
Organize the product attributes, prices, and inventory your feed needs.
Use the details behind each SKU to create titles and descriptions for your feed.
Review the feed fields and agree on the delivery workflow and refresh schedule for your account.
Give shoppers more useful product information before they click
Reuse product features and specifications across your feed content
Manage enriched content, pricing, and inventory in one feed workflow
Update feed content from the product data held in Merchkit
Trail uses Merchkit to enrich and publish nightly feeds, including Google Merchant Center, with content, prices, and inventory.
Common questions about using Merchkit with Google Merchant Center
Join hundreds of retailers and brands who are already using Merchkit to generate higher converting product content, faster than ever before.
See how Google Merchant Center and Merchkit work together to transform your product data and content workflow. Book a personalized demo tailored to your specific use case.