Webinar: Wayfair Catalog Work Is Finally Automated
Merchkit is now a certified Wayfair Catalog API partner. Join us with the Wayfair team and Universal Furniture for a live walkthrough on a real furniture catalog: what gets automated, what gets flagged for review, and how the integration works in practice.
Let's connect at Webinar: Wayfair Catalog Work Is Finally Automated
Register now and we will send you the date and joining details as soon as they are confirmed.
What you'll get in 15 minutes
- A live walkthrough on a real furniture catalog, not a demo dataset
- Universal Furniture on what changed for them in production
- A candid account of what the workflow does not do, including compliance documents
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Everything you need to know
What We're Showcasing
The full Wayfair Catalog API workflow on a live furniture catalog, co-presented with the Wayfair team and Universal Furniture.
Why It Matters
For a typical manufacturer, more than 90% of Wayfair's required attributes can be filled automatically from existing factory spec sheets and factory photography. Wayfair keeps expanding its taxonomy as AI-driven shopping demands more specific product data, and manual catalog operations do not scale with it.
Our Team
Ready to meet us at Webinar: Wayfair Catalog Work Is Finally Automated?
Register to get the date as soon as it is confirmed, along with the recording if you cannot make it live.
Meet us at other events
We're attending events around the world. See where else you can connect with our team.
RetailClub AI Festival 2026
AI shopping agents recommend products from structured catalog data, and every agent reads that data differently. Merchkit is at RetailClub AI Festival to show retail teams where their catalog stands with ChatGPT, Amazon Rufus and Google AI Overviews, and what it takes to be discoverable on all of them.
What we're showcasing
Live catalog teardowns. Bring a handful of your SKUs and we will show you what AI shopping agents can and cannot read from your current product content, then how Merchkit fills the gaps from your existing source data.
Shoptalk Fall 2026
Three days in Nashville where thousands of retailers and brands turn next year into decisions. Merchkit is a Spark sponsor, showing ecommerce and merchandising teams how channel-specific product content gets built and optimized automatically rather than assembled by hand.
What we're showcasing
Personalised demos of channel-specific content generation and AI catalog enrichment, walked through on your own product data rather than a canned demo catalog.
High Point Market Fall 2026
Merchkit is now a certified Wayfair Catalog API partner, and High Point is where the manufacturers this matters most to gather. We will be meeting furniture makers throughout Market to walk through going from factory spec sheets to live Wayfair listings.
What we're showcasing
The Wayfair Catalog API workflow end to end: factory spec sheets, ERP exports, PDFs and factory photography going in, and Wayfair-ready product records with a full source audit trail coming out.