Two days in Indianapolis built for B2B manufacturers and distributors who are past the buzzword stage. Merchkit is sponsoring, focused on the problem underneath most B2B digital programmes: supplier data arriving in dozens of formats and needing to serve every channel.
We are at the JW Marriott both days. Pick a time and bring a file you would like to see handled.
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AI-driven supplier data ingestion and validation at distributor scale: messy multi-vendor inputs normalised, technical specs extracted from PDFs, and channel-specific content generated from what remains.
B2B catalogs carry technical attributes, unit-of-measure complexity and supplier inconsistency that break manual processes well before they break the business case. Meanwhile buyers increasingly start with AI search, which needs structured data most B2B catalogs do not have.
Digital commerce, ecommerce and IT leaders at manufacturers and distributors, particularly teams onboarding supplier data at volume or standing up a new marketplace or customer portal.
Book 30 minutes in Indianapolis. Bring a supplier file that has caused you grief and we will run it through live.
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