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Certified Wayfair Catalog API partner

Get your products listed on Wayfair in record time.

Turn the product data you already have into complete, Wayfair-ready listings - with Merchkit handling class mapping, required attributes, media, and publishing through the Catalog API.

7-day paid trial · One Wayfair class · Up to 200 SKUs

Schedule your Merchkit trial

30-minute onboarding call

Choose the Wayfair class, review your product data today, and start date for your paid trial. Booking the intro call does not start the paid trial.

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Webinar

Wayfair Catalog Automation with AI

Explore Wayfair catalog automation with Merchkit and the Wayfair team.

Register for the webinar(opens in a new tab)

Prepare

Start with factory spec sheets, product PDFs, ERP exports, CSVs, product pages, and factory photography. We map each product to the right Wayfair class, fill required attributes, and review genuine gaps.

Publish

Create products, update attributes, and push media through the Wayfair Catalog API.

Optimize

Create channel-specific descriptions, feature bullets, and rich Waymore content that support completeness, discoverability, and conversion.

Built for a fast start

90%+ of required Wayfair attributes filled automatically for a typical manufacturer.

Move from roughly six weeks to a few days to get scoped products live, depending on source readiness and Wayfair access.

Furniture teams we support

Universal FurnitureLegacy Classic FurnitureLilola HomeAspen HomeMartin Furniture

Questions from Wayfair suppliers

What to know about preparing your catalog, publishing to Wayfair, and starting your trial.

Both are welcome. Merchkit can help prepare new products and improve the attributes and content of existing listings. Publishing requires an approved Wayfair supplier account and the necessary Catalog API access. We review your access and catalog readiness during the onboarding call.